Facebook Ads is a powerful advertising platform that allows businesses to reach wide audiences and maximize sales in a short period of time.

Two of the most significant tools for managing your advertising on Facebook are Facebook Business Manager and Facebook Ads Manager.

Facebook Business Manager is the place to manage all of your Facebook marketing and advertising activities, control multiple users, business pages, pixels, ads managers, product catalogs, and so on. Using Facebook Business Manager, you can:

  • Keep your business activities separate from your personal profile

  • Track your ads performance

  • Give vendors, partners, and agencies access to your pages and ads, without handing over ownership of your assets

  • Hide your personal Facebook information from coworkers

Ads Manager is a Facebook tool that lets you create and manage your Facebook ads. You can view, make changes, and see results for all your Facebook campaigns, ad sets, and ads. With Ads Manager, you can:

  • Create ad campaigns

  • Manage multiple ads at once

  • Analyze how your ads perform

To learn how to set up FB Business Manager and Ads Manager, set up business pages for your website on Facebook and Instagram, and other details of promotion with the help of Facebook ads, watch this video course from Sellvia Marketing Academy. And here you can find a detailed case study on how to run Facebook ads that start selling straight away.

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