Contents:

  1. Overview

  2. Installation and activation

  3. Managing Landing Page settings

Overview

The Landing Page add-on is a tool you can easily create high-converting landing pages with. It offers an ever-growing library of proven pre-made templates and a flexible drag-and-drop builder to help you quickly launch a convincing landing page.

Landing pages offer almost endless growth opportunities to business owners. With effective landing pages, you can:

  1. Promote high-ticket / complicated / new-to-the-market products in a more convincing way

  2. Generate even more demand for your best sellers

  3. Make new product launches a runaway success

  4. Test out product ideas

  5. Run limited-time special offers

  6. Supercharge your paid social and search campaigns

  7. Tailor content to different client segments

  8. Target your prospects in a more efficient way

  9. Win back lapsed customers and decrease drop-offs

  10. Encourage better visitor engagement and get more loyal customers

  11. Create a stronger business and form a deep bond with your customers

  12. Slash customer acquisition cost

  13. See higher ROI

  14. Drive traffic to your website and gain traction

  15. Build mailing lists

These are only the most obvious benefits you can reap from using landing pages. As the saying goes, the sky is the limit.

Who uses landing pages?

Landing pages can be your go-to solution regardless of whether you’re a long time pro or you’re just starting out.

  • If you're doing niche research to get started. You can quickly hit the ground running by giving a few niches a try without investing a lot of time and money in filling the whole store with products you aren’t сompletely sure about.

  • If you're struggling to get sales from an already launched online store. To get people to know your brand, there’s no need to promote all the products you have in your store. Instead, you might want to pick the most promising items and build effective landing pages for them.

  • If you've already launched not only an online store, but also a few marketing campaigns. Thanks to relevant messaging, a compelling call-to-action, and sound social proof, landing pages might be your secret marketing weapon that fuels your conversion rates.

  • If you're an experienced store owner running a successful online business. With these dedicated pages, you can easily find a new marketing channel and a novel way to reach your target audience.

What sets the Landing Page add-on apart?

The Landing Page add-on is the most cost-effective solution to scale your business with the help of landing pages. On average, entrepreneurs who use other platforms are limited on the number of pages they are allowed to create and how many unique visitors they can get. They have to pay at least twice as much as the Landing Page costs to get its functionality. Bigger packages may cost thousands of dollars!

With the Landing Page add-on, you will:

  • Create as many pages as you like

  • Link any product in your store to a landing page

  • Link one product to several landing pages at the same time

  • Get off to a great start with ever-growing template library

  • Enjoy unlimited traffic

  • Get premium support

Installation and activation

Once you purchase your Landing Page subscription, please check your email inbox. You should receive an email with your license keys and the add-on file. Download this zip file and log into your WP admin area.

Go to the Plugins tab → Add New. Click the Upload Plugin button.

Click Choose File to select the zip file you've just downloaded or simply drag it to the installation area. Click the Install Now button to install the add-on.

Click the Activate Plugin button:

You'll be brought to the License tab. Copy the API keys from the email. Make sure you copy all the symbols including PUB- and SEC-. It should look like this:

Click the Activate button to get started.

Managing Landing Page settings

Basically, the add-on consists of two parts:

  1. General settings you can find in your WP area

  2. The frontend drag & drop builder

In your WordPress admin area you can replace the product linked to your landing page, edit its URL, and adjust SEO settings.

  • General settings

In your Dashboard, you'll find the list of your landing pages.

Page status

Use the Enable landing page switch to manage your landing page status:

  • Enabled = published (everyone can see the page)

  • Disabled = draft (only admins can see the page)

Edit

To setup your landing page or customize it using the frontend drag-and-drop builder, click the pencil icon.

Delete

You can delete your landing page using the trash icon. Please note that this changes cannot be undone (you won't be able to recover your page)

Preview

Click the eye button to check how your page looks. It will open in a new tab.

To create a landing page, go to the Create New tab in your WP admin area.

Landing page product

Here you can change the product your landing page is linked to.

Use the Edit button to change the URL and the trash icon to remove the current product and replace it with a new one. Click the Add Product button.

In the pop-up window, select a new item by pressing the '+' icon. Close the pop-up.

  • SEO settings

It is important you set up your SEO settings before launching the landing page to get more traffic from queries on search engines. Add an engaging, yet relevant page title and meta description. Upload a featured image – it will be shown when you share the page on social media.

Page title – the 50-60 character page title shown on search engines results page.

Meta Description – the 150-160 character page summary shown on search engines results page.

Social Sharing Image – this image will be shown when you share a link to your store
on social media.


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